Hoi An Memories Land Honored with the “Corporate Excellence Award” at APEA 2026

This marks the second consecutive year that this heritage tourism brand has received recognition on the regional stage.

Two Consecutive Years of Recognition at a Prestigious Asian Awards Program

Organized annually by Enterprise Asia, a regional non-governmental organization, the Asia Pacific Enterprise Awards (APEA) recognizes businesses for outstanding management capabilities, sustainable growth, and positive contributions to the community. To earn the Corporate Excellence Award, Hoi An Memories Land underwent a rigorous, independent assessment process, including financial audits, operational evaluations, and direct interviews with its leadership team.

Representatives of Hoi An Memories Land proudly receive the Corporate Excellence Award at APEA 2026.

In 2025, the brand received the Asia’s Inspirational Brand Award. Its recognition in 2026 with the Corporate Excellence Award reflects the continued development of its management strategy and its success in elevating cultural tourism into an efficient, professionally operated business ecosystem.

Celebrating the Results of Creativity and a Distinctive Approach to Heritage

The APEA 2026 accolade adds to Hoi An Memories Land’s growing list of achievements. Just days earlier, Hoi An Memories Resort & Spa, part of the same destination complex, received further international recognition: its fifth consecutive year of recognition by the World Travel Awards, earning the title of Asia’s Leading Cultural Resort 2026, alongside a win in the Most Unique Guest Experience category at the Haute Grandeur Global Awards 2026. These honors reflect the experiences and satisfaction of guests from around the world.

Creative experiences combined with five-star service offer guests a distinctive journey into heritage.

The consecutive recognition from Enterprise Asia, the World Travel Awards, and Haute Grandeur underscores the company’s distinctive development philosophy: rather than keeping heritage behind glass, it brings history to life through contemporary art and innovative thinking, transforming cultural heritage into a valuable asset that attracts visitors from around the world.

Discovering the Soul of Heritage Through the Rhythm of an Ancient Trading Port

This success reflects the appeal of Hoi An Memories Land’s vision: “Live in Heritage, Touch the Soul of Faifo.”

Located on a private island in the Hoai River, Hoi An Memories Land carefully recreates the cultural atmosphere of a trading port from the 16th and 17th centuries. Visitors can enjoy a rich range of experiences that engage all five senses, from the peaceful ambiance of a five-star resort and traditional craft workshops to authentic Quang Nam cuisine and the lively atmosphere of Hoi An Impression Theme Park.

A vibrant and prosperous trading port is meticulously brought to life at Hoi An Memories Land.

At the heart of the destination is the outdoor spectacular Hoi An Memories Show, staged on a 25,000-square-meter performance area along the Hoai River. The show has taken millions of visitors on a journey through time, bringing them closer to the rich history and cultural heritage of Hoi An.

The Hoi An Memories Show brings 400 years of Hoi An’s history to life through spectacular outdoor performances.

Sharing the destination’s development vision, Mr. Nguyen Xuan Ha, Deputy General Director of Hoi An Memories Land, emphasized:

“Every award we receive reminds us of our mission to preserve and share the value of Vietnamese heritage. We believe that when traditional culture serves as the foundation for modern management thinking, Vietnam’s tourism industry can confidently establish its position on the global stage.”